Archives By Month
June 2006 Archives
The Brave New World Wide Web
With competition for space in newspapers, magazines and radio having become too stiff, advertisers begin to shift from traditional to new medias—including internet video. EVERY single day we are bombarded with thousands of images, stories, positioning statements—all vying ardently for our attention. The competition for our hearts and minds has peaked decades ago, plateaued, and peaked again, many times over. Today, the frontier, the battleground, is shifting rapidly to the Internet. more…Posted on Jun 10, 2006
Design 101
The Internet is a vast playing field, and whether businesses thrive or perish here depends on how well they can appeal to—and impress—their target consumers. While many factors underlie the success of your online business, your website is the key that has the power to engage visitors and reel them in as your customers. The simple truth, however, is that a lot of websites fall short in both the areas of creativity and functionality. more…Posted on Jun 09, 2006